Whether it’s a personal or corporate marketing strategy, are you using testimonials well and enough?
Check out Pete Leibman’s post: A Secret Weapon For Marketing Your Career Center
As I read through that I loved his advice and knew that it would apply to YOU, whether you are marketing a book, a career center, a service, or yourself!
What testimonials do you draw on in your marketing?
If your answer is “none” or “what?” then you need to read Pete’s article and apply it to yourself starting right now.