Paul Copcutt, personal branding speaker and consultant, sent a link to a group I’m in to The Examined Practice, a post by Alan Weiss with a number of tough questions everyone should ask about their business.
It’s worth printing out and answering, ever year. Some questions (read entire post here):
- Are your revenues increasing by at least 10 percent a year? Why or why not?
- Have you created new intellectual property in the prior year?
- Do you have contracted business that will pay fees over the next six months, and contacts going beyond that?
- Do you have a financial, liquid reserve equal to a year’s expenses?
These are four of the sixteen questions. No matter how you answer them now, you can use these sixteen questions as goals to work towards to answer them better next year.